Cue the music: “It’s the most wonderful time of the year…” 🎶 Except when it comes to keeping up with everything on your plate as a parent, spouse, friend, child, sibling, and travel business owner.

How about we make social media fun and engaging, for ourselves and our followers?

In this article, you’ll learn the #1 mistake wedding & travel planners make that can hurt their business during the holidays, 3 things to do right now to prevent it, and some simple tips to keep your joy during this busy time of year!

At the end of 2007, Lou and I decided to start a travel business, without a clue about the industry and even without experience as travelers. 😂

We quickly discovered that we needed a niche as I simply couldn’t learn “all things travel” and ultimately landed on the romance travel niche.  

One of the easiest ways to get leads for your travel business is to use the free tools available on social media.

Today, I’m going to share a simple Facebook strategy that you can easily implement to start attracting destination wedding leads.

Without personally looking under the hood of your travel business and assessing your messaging, funnels, processes, and operations, I am confident that you may be experiencing some level of self-sabotage and it is causing you to be in a never-ending circle of frustration.

Let’s dive into this and talk about ways to combat self-sabotage as a travel business owner!

You did it! You got an inquiry for your honeymoon or destination wedding planning services!

Whether the lead came in from Wedding Pro, a referral, or social media, you need to have a response on the ready so that you can “strike while the iron is hot!”

Often, the first person to respond is the one who gets hired, so without having a standard operating process for when inquiries come in, you may miss out on getting couples to take the next step with you.

Success is not a surprise; success begins with a plan. Like anything, when creating a content strategy for your travel business, you need to have an end goal in mind.

If you don’t know where you are heading, you will never arrive, and neither will your potential clients, so you’ll want to design a roadmap that directs honeymoon and destination wedding couples to you.

It’s almost wedding season! That glorious but nerve-racking time when couples have gotten engaged and are looking for help to make their dream day a reality. 

Getting a wedding couple to notice your travel business is just the beginning! It’s not enough for them to know about your business, they need to also like & trust you enough to raise their hand so that they can learn more about how you can help them with their destination wedding or honeymoon. 

When is the right time to invest in advertising your travel business, and what should you even advertise?

Don’t stress if you haven’t hit 100K in travel bookings this year — it’s okay. We’re still recovering from the pandemic!  Many travel business owners feel pressure to start advertising their business on search engines and other travel sites to get leads, but before you step into marketing your travel agency via paid ads, let’s first make sure that you are ready.

If you’re anything like me, and you cringe when you see Halloween stuff in August and Christmas items in September, then this blog post may just annoy you a bit but stick with me because my goal is to ensure you’re ready for the upcoming wedding season!