In this article, you’ll learn the #1 mistake wedding & travel planners make that can hurt their business during the holidays, 3 things to do right now to prevent it, and some simple tips to keep your joy during this busy time of year!
The #1 Mistake That Can Hurt Your Business During the Holidays
Believe it or not, many destination wedding and honeymoon specialists push “pause” on their business this time of year.
While you should have some time off during the Holidays, it is important to keep working on your business and focusing on the main priorities.
If you take several weeks off, it could leave you behind as we prepare for wave season.
With all the upcoming engagements that will happen over the holidays, it is imperative that travel planners are prepared for the influx of inquiries.
How to Prevent Making the Mistake of Not Working on Your Business
Let’s talk about a few things you can do to prevent making the mistake of not working on your business but also enjoying this magical season.
We can’t expect to get the same amount of business tasks done when we have so many other responsibilities as well as family time, so it is imperative that we take the time to prioritize. Choose a realistic number of priorities that you can accomplish by the end of the year and schedule your weeks and days around those priorities.
If this is a struggle for you, I encourage you to block your time. For example, working from 8 am-10 am on client quotes, 10:30 am-12:30 pm on marketing, 1 pm-3 pm on errands/shopping, etc.
This will help you “work to the clock” and ensure that you block times for holiday preparations so that you aren’t feeling the stress of the holidays.
Set Your Availability
Set your holiday hours now and let your clients know your availability in advance.
- If you haven’t decided yet, open your calendar and determine when you will be closed. This way, you can give yourself a deadline and not have any looming business projects that bleed into your family time.
- Let your clients know by adding a “P.S.” in your email signature so that your clients have a heads-up on the days that your office will be closed.
- Create your out-of-office reply and schedule it now. This will help you stay focused to wrap things up before closing your doors for a few days.
The holidays are a time for joy, relaxation, and spending time with family, but for wedding and travel planners, it can be a busy time of year. Regardless of when you’re working, I hope these tips help you be prepared!
If you are a wedding or travel planner who is focusing on growing your destination wedding business, I’d like to invite you to join our online community!