10 Ways to Market Your Lead Magnet for Free

market lead magnet

If you are looking to increase your destination wedding or travel leads, but don’t have a ton of cash to do so, keep reading.

I’m going to be sharing ways to get your lead magnet in front of your ideal client without spending a dime on advertising.

Before we go there, let’s first cover what a lead magnet is. A lead magnet is a juicy piece of quality information that you give to your prospect in exchange for their name and email.

You want your lead magnet to solve a problem your ideal wedding client has so that they really want it.

Once you have your lead magnet, you’ll want to get it out there so it can be found! Once you do this, you can go on your merry way and reap the results of quality destination wedding leads contacting you. 💥

Here Are 10 Places To Put Your Lead Magnet That Won’t Cost You a Dime

1

Your Website

I know this is obvious, but it needs to be everywhere on your website. Home page (above the fold), side bar, footer, header, in your author bio, and maybe as an exit pop-up.

2

Your Blog

At the end of every blog post you should have a call to action. Create a graphic for your lead magnet and at the end of your blog post, offer it as an opt-in. You can even offer it in the middle of your blog if it makes sense.

3

Your Social Media Profiles

Instagram, Facebook, LinkedIn, Pinterest, Tiktok, etc.

The video below shows the full strategy of this.

4

On Your Profiles for Sites Like WeddingPro

Adding a great freebie for your ideal wedding couple on a site like this could be what gets you the business over your competition!

5

Your Live Streams

When you go live on your social media platforms like Facebook Live, include a call to action and a link to your lead magnet.

If you are looking for a community to learn more marketing tips and strategies to get leads for your wedding and travel business, I invite you to join my Facebook Group! ➡️

6

Your Facebook Group

Create your own Facebook Group and offer it as a freebie for those who join or simply offer it from time to time.

7

Your Instagram Story

Talk about a tip from your lead magnet and then give a call to action to get the rest of the information. Put the link in your bio, then save the story to one of your Instagram highlights.

8

Your Business’ Facebook Page

On your business Facebook page, pin a post of your lead magnet offer to the top so it is always at the top of your business page feed.

9

Your Pinterest

Create several Pinterest pins and post them on various pin boards that you have.

10

Social Groups

Join social groups with your ideal wedding couples in them and then if your group allows you to promote something from time to time, you can share your lead magnet.

woman with her laptop learning how to market her lead magnet

I hope these ideas get you excited about the many ways destination wedding leads could potentially come into your funnel, by simply getting your lead magnet out there!

If you’d like to watch the replay for more tips on how to promote your lead magnet for free or see the Facebook strategy we showed, you can do so here.👇

If you are looking for a community to learn more marketing tips and strategies to get leads for your wedding and travel business, I invite you to join my Facebook Group! See you on the inside! 👇

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